Jan. 2018 - Grocery

1/17/18 #AgBookClub Recap

Miss the last #AgBookClub chat? No worries, we’ve compiled a summary of the chat to prepare you for next week!

This week, we continued discussing our January selection, Grocery: The Buying and Selling of Food in America, by Michael Ruhlman. Week 3 covered pages 139 through 176, where we learned more about the stuff in the center aisles. Surprisingly, “wellness” is a dominant category in the aisles that typically contain mostly processed, shelf-stable, not-really-the-healthiest-for-you foods.

Below are several responses that we thought summed up the Week 3 chat well, covered themes, or contained thought-provoking questions or comments.

Feel free to chime in with your thoughts in the comments section of this post or on Twitter (clicking the date at the bottom of each tweet will take you directly to that tweet on Twitter’s website). You can see the full conversation by searching “#AgBookClub” on Twitter.

Q1: What’s one thing that’s jumped out at you in this section? Any key takeaways you’d like to share?


Q2: Do you typically buy private labels/store brands? Will this book influence your choices?


Q3: Tonight’s section is titled “The Center Aisles.” Who (or what) do you think is to blame for the current state of grocery store processed food selections? Are the selections improving?


Q4: How adventurous are you when it comes to trendy new foods? Do any of the consumer hot buttons work on you?


Q5: What does wellness mean to you? Do you think it can be found on grocery store shelves?


Q6: Whether you subscribe to it or not, why do you think the wellness industry is taking off?


Join us for Week 4 on Wednesday, January 24th. We’ll be discussing pages 177 – 260. See the reading schedule here. If you’re never participated in AgBookClub and aren’t sure if you should jump in halfway through, please do! We’d love to have you join us!

The #AgBookClub Twitter chat takes place Wednesdays at 8pm CST.

Check out what’s coming up on #AgBookClub in 2018. Have a book-lover friend? Invite them to join!

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